A Staple in L.A.
Located in the heart of L.A. Live, Crypto.com Arena is home to four professional sports teams and a host of hundreds of world-class touring acts. More than a decade old, the arena needed to be modernized to meet the high standards that its patrons expect in the entertainment district. CAA ICON oversaw a $7 million renovation of premium spaces as well as a $9 million upgrade to its scoreboard and video production facilities.
The renovation to premium spaces included updates to the clubs, Suite Level Concourse and Bars, VIP Entries, event level star and dressing rooms, the LA Kings’ locker room, and merchandising. Some of the more noted renovated spaces include the Lexus Club, San Manuel Club, and the Budweiser Lounge. The scoreboard renovation included the replacement of the center hung scoreboard state-of-the-art HD LED technology and the replacement of the video production equipment to provide full capabilities and cutting edge show control systems.